COOP branded goods are preferred by the customers because they offer an excellent quality – price balance.
The COOP branded goods are split into several groups:
- Goods produced by cooperative organisations – Gorna Banya 1 mineral water, COOP teas, meat and meat products, bread and bread products, etc.;
- Goods ordered to Bulgarian producers specifically for the COOP Trade Chain - flour, sugar, oil, vinegar, pastry and legumen, boza (millet ale), spices, paper products, etc.;
- Imported European COOP branded goods produced in the United Kingdom, Italy, Sicily, Slovakia, Czech Republic, Hungary and other countries – wine, bio foods, chocolate, pet food, household detergents and many more. Imports are realised by and through COOP Euro and BS Coop Trade SCE.